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Covered Insurance Solutions vs myhomeIQ

Lead Gen & Retention head-to-head · axis by axis, same rubric for both

All Lead Gen & Retention head-to-heads →

Covered Insurance Solutions
Lead Gen & Retention
4.0
myhomeIQ
SOA Labs, Inc.
4.0
AxisCovered Insurance SolutionsmyhomeIQ
Production impact 3.9 4.0
Functionality & depth 4.0 4.1
Integrations & ecosystem 4.1 3.2
Adoption & support 3.9 4.1
Return on spend 4.0 4.4
Overall 4.0 4.0

Covered Insurance Solutions wins 1 of 5 axes. Same rubric, same weights, no sponsorships.

What the rubric says

Covered Insurance Solutions and myhomeIQ are both scored in Lead Gen & Retention. Covered Insurance Solutions carries an overall of 4, myhomeIQ an overall of 4. The widest gap between them is Integrations and ecosystem, at 0.9 of a point. That axis measures how well it reaches the rest of the stack. Covered Insurance Solutions takes it, 4.1 to 3.2.

Where the five axes separate

On Integrations and ecosystem the record favours Covered Insurance Solutions, 4.1 against 3.2. On Return on spend the record favours myhomeIQ, 4.4 against 4. On Adoption and support the record favours myhomeIQ, 4.1 against 3.9. On Production impact the record favours myhomeIQ, 4 against 3.9. On Functionality and depth the record favours myhomeIQ, 4.1 against 4.

In Lead Gen & Retention the rubric weights Production impact heaviest, at 40 percent. That is why the two overalls sit where they do.

How the weights turn axes into a score

Production impact carries 40 percent of the Lead Gen & Retention score. It measures whether the tool moves volume, pull-through or cycle time. Functionality and depth carries 10 percent of the Lead Gen & Retention score. It measures whether it handles the messy loans and not just the clean file. Integrations and ecosystem carries 15 percent of the Lead Gen & Retention score. It measures how well it reaches the rest of the stack. Adoption and support carries 10 percent of the Lead Gen & Retention score. It measures whether the team adopts it and gets unstuck. Return on spend carries 25 percent of the Lead Gen & Retention score. It measures what the spend returns, which is not the same as being cheap.

Pricing posture

Covered Insurance Solutions does not publish pricing. Its listed model is agency revenue share, no published fees. myhomeIQ publishes pricing. Its listed model is published per-seat pricing, $247 per month or $1,800 per year plus a $200 one-time setup, enterprise. One of the two can be costed before a sales call, the other cannot.

Deployment and who each one targets

Deployment for Covered Insurance Solutions: Cloud, embedded in POS and servicing portals via API. Deployment for myhomeIQ: Cloud, database synced from a CRM, LOS or spreadsheet upload. Segment focus for Covered Insurance Solutions: Lenders and servicers capturing homeowners insurance revenue and protecting escrow. Segment focus for myhomeIQ: Loan officers running homeowner retention and co-marketing with real estate agent partners. The two entries name different buyers.

What each record credits

Covered Insurance Solutions: Names integration points concretely: Blend, Blue Sage’s LION POS, Total Expert, ICE Servicing Digital. Covered Insurance Solutions: More than 80 carriers in all 50 states, homeowners forms through flood. Covered Insurance Solutions: Labels its own dashboard figures illustrative instead of passing them off as results. Covered Insurance Solutions: Claims three of the ten largest servicers by MSR, per National Mortgage News rankings. myhomeIQ: Real published pricing, $247 monthly or $1,800 annual for up to 1,250 homeowners. myhomeIQ: Open overage pricing, $0.25 or $0.20 per extra report, keeps scaling predictable. myhomeIQ: Unlimited agent connections at no extra cost make co-marketing cheap to expand. myhomeIQ: Enterprise adds white-label branding, central admin, branch management and compliance control for field deployments.

What each record holds against them

Covered Insurance Solutions: Encompass is absent from the partner list, closing off the largest origination base. Covered Insurance Solutions: No customer outcome data published, and the vendor says so itself. Covered Insurance Solutions: Ownership and funding are undisclosed, and so is the lender’s revenue split. Covered Insurance Solutions: Value hangs on converting borrowers already fatigued by the application. myhomeIQ: No named CRM or LOS integration, only a general statement that databases sync. myhomeIQ: The annual plan bills $1,800 up front before the first report goes out. myhomeIQ: Seller scoring is proprietary with no published accuracy measure, trusted rather than checked. myhomeIQ: Equity reports are a crowded field, and differentiation rests on the agent features.

Which one fits which shop

Best fit for Covered Insurance Solutions: Servicers and lenders already running Blend, Blue Sage or ICE Servicing Digital. Best fit for myhomeIQ: An originator who wants a monthly homeowner equity report going out automatically and an agent partnership. hook attached to it.

What each entry concludes

Covered Insurance Solutions: Covered is a digital insurance agency built for mortgage companies, not a standalone tool. Covered Insurance Solutions: It embeds homeowners insurance shopping in the origination flow and the servicing portal. Covered Insurance Solutions: Founded by brothers Ross and Chris Diedrich, it runs 80-plus carriers across all 50 states with licensed. Covered Insurance Solutions: It claims three of the ten largest residential servicers by MSR as customers. Covered Insurance Solutions: Your stack decides it: the published integrations are Blend, Blue Sage’s LION POS, Total Expert and ICE. myhomeIQ: myhomeIQ, run by SOA Labs, sends past clients a branded monthly home value and equity report. myhomeIQ: Predictive scoring sits on top and flags who is likely to sell within twelve months. myhomeIQ: Around that sit a refinance scanner, buyer funnels for niche programs, landing pages and an agent discovery tool. myhomeIQ: The agent tool turns the homeowner report into a shared asset with a real estate partner. myhomeIQ: It is built for the individual originator and the branch, and the agent partnership angle is what decides.

The short answer

The two finish level on the published rubric. The choice turns on the axis your shop actually cares about. Same rubric, same weights, no sponsorships.

Who stands behind this review

MortgageTechReview

This score rests on evidence anyone can check. It also rests on the vendor's own documentation, pricing, integration pages, and ownership records. We do not claim to run every product ourselves. Nobody can. The rubric was published before this review existed. The vendor did not write this, and no vendor can buy a word of it. Every product in this category is weighted the same way.

How this was scored · Who publishes this · Dispute this score · Disclosure

Both tools are scored on the same weighted rubric, production impact carries the most weight. Comparisons are never sponsored. Disclosure →

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