Uplist vs Modex
Lead Gen & Retention head-to-head · axis by axis, same rubric for both
Lead Gen & Retention
Modex, Inc.
| Axis | Uplist | Modex |
|---|---|---|
| Production impact | 3.6 | 3.6 |
| Functionality & depth | 3.3 | 3.6 |
| Integrations & ecosystem | 2.6 | 2.6 |
| Adoption & support | 4.4 | 3.6 |
| Return on spend | 4.4 | 3.8 |
| Overall | 3.7 | 3.5 |
Uplist wins 2 of 5 axes. Same rubric, same weights, no sponsorships.
What the rubric says
Uplist and Modex are both scored in Lead Gen & Retention. Uplist carries an overall of 3.7, Modex an overall of 3.5. The widest gap between them is Adoption and support, at 0.8 of a point. That axis measures whether the team adopts it and gets unstuck. Uplist takes it, 4.4 to 3.6.
Where the five axes separate
On Adoption and support the record favours Uplist, 4.4 against 3.6. On Return on spend the record favours Uplist, 4.4 against 3.8. On Functionality and depth the record favours Modex, 3.6 against 3.3.
Pricing posture
Uplist publishes pricing. Its listed model is published subscription: $950 per year, or $1,650 for two years, bought through self serve signup. Modex does not publish pricing. Its listed model is quote only; profiles sold pay-per-hire, recruit sold by subscription. One of the two can be costed before a sales call, the other cannot.
Deployment and who each one targets
Deployment for Uplist: Cloud, self serve signup. Deployment for Modex: Cloud, self-service search with employer messaging. Segment focus for Uplist: Individual loan officers and small teams running their own marketing. Segment focus for Modex: Mortgage employers recruiting originators, plus wholesale and business development teams targeting brokers. The two entries name different buyers.
What each record credits
Uplist: Published price and self-serve signup: $950 per year, $1,650 for two. Modex: Profiles is priced pay-per-hire; the employer pays only when a hire happens.
What each record holds against them
Uplist: No named LOS or CRM integration appears anywhere on the site. Modex: No integration of any kind appears on the site, not even an API.
Which one fits which shop
Best fit for Uplist: An officer who wants refinance watch and a listing flyer without asking corporate for budget. Best fit for Modex: A hiring manager who wants verified production history and a single score before making an offer.
The short answer
Uplist finishes ahead on the published rubric, 3.7 to 3.5. The margin comes mostly from Adoption and support. Same rubric, same weights, no sponsorships.
Both tools are scored on the same weighted rubric, production impact carries the most weight. Comparisons are never sponsored. Disclosure →